Monthly ad spend
$25,000
Blended CAC
$200
Average order value
$200
Orders / customer / year
2.4
Gross margin
77%
Time horizon
46 mo
Exit revenue multiple
8.0×
Modeled exit value
8.0× annual run-rate
—
—
Customers acquired
—
Cumulative revenue
—
Cumulative gross profit
—
Payback month
—
Blended ROAS
—
Net contribution
Projection
cumulative · gross profit vs. ad spend
Cumulative gross profit
Cumulative revenue
Cumulative ad spend
Illustrative model. Assumes steady acquisition and retained reorder cadence over the horizon; excludes fulfillment and overhead. For directional comparison, not a forecast.